May 1, 2004 Ortho Technology now offers Orthodontists the option to convert OrthoRewards points to a charitable donation for the AAOF.
Ortho Technology announced
today that the American Association of Orthodontists Foundation’s
Board of Directors has approved a charitable promotion between Ortho Technology
and the AAOF benefiting the Foundation.
The partnership allows Ortho Technology through its new
practice loyalty program, OrthoRewards, to offer Orthodontists the option
to convert OrthoRewards’ points to a charitable donation for the
AAOF. Ortho Technology will donate the dollar value of the points to the
AAOF in the name of the contributing orthodontist, and the Orthodontists
will be credited with this amount towards their Foundation pledge. (100%
of the donation will go to the AAOF.)
Listed From Left: Dr. J. Anthony Quinn, DMD, President AAOF; Paul Wilkens, Vice President Marketing and Product Development Ortho Technology; Robert W. Hazel, CAE, CFRE, Executive Vice President AAOF
The
AAO Foundation is the charitable arm of the American Association of Orthodontists
and provides support to orthodontic education programs and orthodontic research.
Robert Hazel, Executive Vice President of the AAOF noted,
“We are grateful to them for thinking of us in this regard.”
Paul Wilkens, Vice President of Marketing for Ortho Technology said, “We’re
excited to be able to offer Orthodontists an easy way to make donations
to the AAOF through OrthoRewards.”
Ortho Technology’s OrthoRewards practice loyalty
program is a point-earning system where our Orthodontists earn points
for incremental amounts of purchases. Currently the OrthoRewards program
offers three options to redeem points for Instant Gifts, Gift Certificates,
or Ortho Technology Supply Rebates. In providing this fourth option, Ortho
Technology has created an opportunity for our doctors to make a charitable
donation to the AAOF simply by earning OrthoRewards points through their
normal monthly supply purchases. “We hope that when the Orthodontist
makes their purchasing decisions for supplies that they keep in mind the
fact that when they choose Ortho Technology that they’ll also be
able to make a charitable donation to the AAOF with the points they earn.”