Executive Team

Shirley Stanley

Executive Director of International Sales

Shirley joined Ortho Technology as Vice President Global Sales in 2004. Effective January 1, 2014 Shirley assumed International Sales responsibility for all orthodontic international sales segments within the Dental Specialties Group of Henry Schein. Shirley will lead the sales efforts in all countries outside of the United States working with an international network of over 200 active distributors worldwide, and Henry Schein companies in selected key markets. Overall her responsibilities extend beyond 100 international markets. Shirley has over 19 years of Executive Management experience within the orthodontic industry, and over 30 years of experience working with international markets in both Fortune 500 and privately held organizations. Prior to joining the Orthodontic Industry, Shirley worked for 15 years as Senior Director of International Sales and Operations of a Fortune 500 Corporation in Cleveland, Ohio. Shirley also worked for 10 years at TP Orthodontics. Positions Shirley has held within the orthodontic industry include Vice President, Global Sales, and Vice President of Marketing.

Melissa Allan

Vice President, Domestic Sales

Melissa Allan joined Henry Schein Orthodontics in January 2023 as the Vice President, Domestic Sales. She is responsible for strategic planning and optimizing sales growth with the Domestic Sales Team across both HSO and Ortho Technology companies.  She brings with her 16 years of experience in the dental and healthcare industries with companies including Dentsply, Pfizer and most recently, the Straumann Group. Throughout her career she’s been responsible and recognized for sales leadership and successful customer growth strategies. She is passionate about the development of others and helping them grow to their fullest potential whether It’s her family, team, or her customers.  Melissa has her Bachelor’s degree in International Relations from the University of Southern California.


Maria White

Global Customer Service Manager

Maria joined Ortho Technology as International Sales/Customer Service in 2001. She is now responsible for Domestic and International Customer Services within the orthodontic segment. Maria has over 25 years of Customer Service Management experience specializing in Customer Service professional development with customer-first culture. Her vast experience ranges from Customer Service, Sales in California government organizations, to the Florida private medical and fitness manufacturing industry. Maria attended the University of Maryland Asian Division during her husband’s tour of duty in Asia and provided support to military families in their division stationed overseas. Maria holds the longest tenure at Ortho Technology with great pride in working for the best Global Orthodontic Supplier.

Shelly Forcke

Barry Lilly

Network & Systems Administrator

As IT Manager for Ortho Technology, Barry Lilly is responsible for the management of all network, software, and computer infrastructure within the company. Barry possesses over 16 years of experience in the IT field with 13 years of experience focused on information technology for sales and distribution-based companies.

Prior to working at Ortho Technology, Barry worked as a Network Administrator for a Fortune 100 healthcare insurance provider as well as IT Manager for a telecommunications equipment distribution company. He attended East Carolina University and Pitt Community College and earned a degree in Computer Programming as well as industry certifications from Microsoft and Nortel.


Kimberly Ramer

Purchasing Manager

Kim joined Ortho Technology as a Buyer in 2006. In August 2011, Kim was promoted to Purchasing Manager. She is responsible for the management of all procurement activities within the company. Kim has over 20 years of purchasing, inventory management, regulatory compliance and logistics experience. Kim’s experience has been in the medical industry. Kim attended the University of South Florida where she studied Accounting, and she is a licensed Certified Designated Representative.

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