How We Remain True to Our Roots
Believe it or not, our company started in our founder’s garage over 25 years ago as a one-man operation. Our team and our facilities have grown a lot since then, allowing us to ship to over 90 countries! But at our core, Ortho Technology remains committed to the idea that made us successful from the start: creating value in every smile.
We’ve learned that conventional standbys like large outside sales forces with fleets of company cars just don’t make sense in today’s world. Rather than pass those exorbitant expenses off to you, we’ve focused our growth where it counts: building a knowledgeable inside sales team and curating great products. This allows us to offer low prices without sacrificing the quality our customers have come to expect.
In building our team, we wanted to ensure our representatives could answer any questions our clients had and ensure they always have your best interests at heart when you call. Making sure you understand the ins and outs of a product before you introduce it to your patients has always been a top priority to us.
In fact, many of our representatives worked in orthodontic fields before we hired them, giving them a deep knowledge of the challenges and pain points faced by most practices. In coming editions, we’ll spotlight some of these team members, giving you a chance to get to know the talented individuals who make up our company.
Mother Nature put our customer-first attitude to the test last year when Hurricane Irma collided with Florida. Despite the damage, many members of our team showed up the next day, only to find the UPS trucks we use to ship our products wouldn’t be coming that day. Undeterred, our team rented and drove a third-party truck, loading boxes and delivering our outbound products directly to the UPS shipping center. That’s what going the extra mile is all about.
And we know our customers believe in doing the same for their patients. That means working with quality products you can trust. This is why we manufacture many of our products right here in the U.S. When we don’t make a product ourselves, we negotiate directly with quality suppliers to get you the best brands at the best price.
As we move on to our next 25 years, we will carry forward the legacy of innovation and customer service that led you to Ortho Technology in the first place. Those are values to smile about.